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JoomConnect Blog

JoomConnect is the Marketing Agency for MSPs. We strive to help IT companies get more leads and grow. We rock at web design, content marketing, campaigns, SEO, marketing automation, and full marketing fulfillment.
Chris Chase

Facebook 101 - Ad Formats [Social Media 101]

As a business, you want to gain the attention of potential customers. Social media offers a lot of benefits for business owners and can give you the exposure your business may need. This is a great place to build your audience and engage with them at a low cost, building your brand awareness and loyalty.

Chris Chase

Twitter 101 - Hashtags [Social Media 101]

If you use Twitter, you probably see that many of the posts in your feed contain hashtags. Accounts of individuals and brands alike use them. How should you?

Chris Chase

Instagram 101 - Videos [Social Media 101]

With the increased use of social media for marketing, there has also been an increase in engagement numbers for videos over photos. Video marketing has been growing with the use of social media platforms because videos allow users the ability to share more complex and in-depth stories with their viewers, more so than one photo can do. It’s particularly useful on one already visual-centric social media platform - Instagram.

Chris Chase

Facebook 101 - Page Posting Options [Social Media 101]

As a business owner having a Facebook Business Page is the first step. The next is posting and actually engaging with your followers.

As long as you have privileges to post on behalf of your Facebook Business Page, you can take advantage of a lot of unique posting options that are sure to make your posts stand out. By using the free posting options you can increase your engagement with your customers, prospects, and followers.

Chris Chase

YouTube 101 - Video Titles, Descriptions, Tags, and Categories [Social Media 101]

Like a lot of your digital marketing, you want to focus on is getting your MSP’s SEO ranking up so that your business is on page one of Google. A great way to improve your ranking is to take advantage of video marketing. However, you must do it right. This means you optimize the videos that you upload on YouTube, a company owned by Google that can help you improve your search engine ranking.

Chris Chase

Facebook 101 - Videos [Social Media 101]

Video marketing has become a power in its own in the marketing world, to a point that companies are specifically adding money to their marketing budget just for those videos.

Chris Chase

LinkedIn 101: Personal Profile vs. Business Page [Social Media 101]

LinkedIn is one more of those social media platforms that continues to grow. Using it can get your company name out there, and get potential employees in contact with you along with possible new clients.

Chris Chase

Instagram 101 - Connecting Your Account to Your Facebook Page [Social Media 101]

Instagram is a great social media platform - one that your MSP can take advantage of. Since Instagram is owned by Facebook, there’s an additional step that you can take to enhance your social media marketing efforts: connect your MSP’s Instagram account to the company Facebook page.

Chris Chase

YouTube 101 - Closed Captions [Social Media 101]

Did you know that YouTube is the 2nd most visited website in the world? Almost 5 billion videos are viewed every day on YouTube, and that is not just the United States!

Chris Chase

Facebook 101 - Page Roles [Social Media 101]

Nearly everyone is on Facebook. Because of that, so are many businesses, and it can be confusing how to go about managing a page for your business, and determining who should be allowed to do what. Today, we are going to go over the basics you should know before you hand out those roles to your staff or business partners.

Chris Chase

Facebook 101 - Business Manager Overview [Social Media 101]

Establishing a presence on Facebook is something you need to do as a business. You need to create and brand your pages, start pushing content to them, and (ideally) start using the different advertising features available through Facebook to drive traffic to where you intend it to go.

Chris Chase

Facebook 101 - Facebook Events [Social Media 101]

Does your MSP have an upcoming event? If so, then I’m sure you’re promoting that event to those who would be interested in attending. Have you considered doing this though a Facebook Event?

Chris Chase

Facebook 101 - Facebook Groups [Social Media 101]

You want to provide greater value for your customers by fostering discussion related to technology issues that businesses in your service area face. You know that a lot of your audience is on Facebook, but you just can’t seem to generate the back-and-forth communication that you’re looking for on your page.

Chris Chase

YouTube 101 - Curating Your Playlists [Social Media 101]

Video marketing is an extremely powerful tool for managed service providers to take advantage of. If you’re using videos as you should be, you’ll have a large collection of videos throughout your website, all housed on your company’s YouTube channel.

Chris Chase

Facebook 101 - Facebook Pixel [Social Media 101]

Facebook Ads are a great way to promote your company. The targeting capabilities that you can take advantage of allow you to get in front of those that you’re trying to reach. These capabilities only increase if you take advantage of Facebook Pixel.

Chris Chase

Instagram 101 - Setting Up Your Instagram Page [Social Media 101]

It’s important to leave a positive impression on all those that encounter your business, no matter what way they encounter it. To make sure that your brand is represented as it should be, you need to take the time to set up and brand your social media profiles accordingly. 

Chris Chase

Facebook 101 - Boosting Your Posts [Social Media 101]

For small business owners, Facebook is a powerful social media tool that you can - and should - utilize to your advantage, especially considering that 74% of users check their Facebook account at least once a day. By not using Facebook, you could be missing out on numerous opportunities to reach your target audience.

Chris Chase

YouTube 101 - Setting Up Your YouTube Page [Social Media 101]

Youtube is the video marketing hub in which to host all of your business’ videos. You want your YouTube channel to positively reflect your company so that those who find your page are impressed with what they see. 

Chris Chase

Twitter 101 - Setting Up Your Twitter Page [Social Media 101]

As a business, it’s important to have a presence on social media. However, you should be doing more than just setting up an account on each commonly used platform. You also need to professionally brand your company pages. 

Chris Chase

Facebook 101 - Setting Up Your Facebook Page [Social Media 101]

You want your social media presence to represent your company in a positive manner. By taking the time to properly set up and brand your pages, you can strengthen your brand authority and recognition amongst those who stumble upon any one of your social media channels.

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