LinkedIn is one more of those social media platforms that continues to grow. Using it can get your company name out there, and get potential employees in contact with you along with possible new clients.
Instagram is a great social media platform - one that your MSP can take advantage of. Since Instagram is owned by Facebook, there’s an additional step that you can take to enhance your social media marketing efforts: connect your MSP’s Instagram account to the company Facebook page.
Did you know that YouTube is the 2nd most visited website in the world? Almost 5 billion videos are viewed every day on YouTube, and that is not just the United States!
Nearly everyone is on Facebook. Because of that, so are many businesses, and it can be confusing how to go about managing a page for your business, and determining who should be allowed to do what. Today, we are going to go over the basics you should know before you hand out those roles to your staff or business partners.
Establishing a presence on Facebook is something you need to do as a business. You need to create and brand your pages, start pushing content to them, and (ideally) start using the different advertising features available through Facebook to drive traffic to where you intend it to go.
Does your MSP have an upcoming event? If so, then I’m sure you’re promoting that event to those who would be interested in attending. Have you considered doing this though a Facebook Event?
You want to provide greater value for your customers by fostering discussion related to technology issues that businesses in your service area face. You know that a lot of your audience is on Facebook, but you just can’t seem to generate the back-and-forth communication that you’re looking for on your page.
Video marketing is an extremely powerful tool for managed service providers to take advantage of. If you’re using videos as you should be, you’ll have a large collection of videos throughout your website, all housed on your company’s YouTube channel.
Facebook Ads are a great way to promote your company. The targeting capabilities that you can take advantage of allow you to get in front of those that you’re trying to reach. These capabilities only increase if you take advantage of Facebook Pixel.
It’s important to leave a positive impression on all those that encounter your business, no matter what way they encounter it. To make sure that your brand is represented as it should be, you need to take the time to set up and brand your social media profiles accordingly.
For small business owners, Facebook is a powerful social media tool that you can - and should - utilize to your advantage, especially considering that 74% of users check their Facebook account at least once a day. By not using Facebook, you could be missing out on numerous opportunities to reach your target audience.
Youtube is the video marketing hub in which to host all of your business’ videos. You want your YouTube channel to positively reflect your company so that those who find your page are impressed with what they see.
As a business, it’s important to have a presence on social media. However, you should be doing more than just setting up an account on each commonly used platform. You also need to professionally brand your company pages.
You want your social media presence to represent your company in a positive manner. By taking the time to properly set up and brand your pages, you can strengthen your brand authority and recognition amongst those who stumble upon any one of your social media channels.
LinkedIn is a social media platform used by business professionals. As such, you need to make sure that your business’ presence on here best represents your company and brand.
Facebook: the social media platform that people love to hate. We’ve come across so many business owners so adamantly against this platform, despite the benefit that it can bring to their business.
When Twitter was first established in 2006, the restrictions on a post’s character count were much more stringent compared to other social media platforms. While these restrictions have loosened, your social media marketing strategy for Twitter will be much different compared to other platforms.
Pretty much every social media platform has paid options available to Business Accounts that can help increase the chance that their posts are seen by their target audience. Instagram is no exception.
All businesses, especially any IT company like Managed Service Providers are, should definitely be on Facebook. Unfortunately, when you go to set up your company’s business page, you need to be signed in to an existing user profile.
LinkedIn is the social media platform that makes it easy for your MSP to connect with business professionals who may be interested in your services, or are already taking advantage of them. If your company is not already on LinkedIn, then it’s time to join.