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JoomConnect Blog

JoomConnect is the Marketing Agency for MSPs. We strive to help IT companies get more leads and grow. We rock at web design, content marketing, campaigns, SEO, marketing automation, and full marketing fulfillment.

MSP Marketing: Facebook 101 - Boosting Your Posts [Social Media 101]

For small business owners, Facebook is a powerful social media tool that you can - and should - utilize to your advantage, especially considering that 74% of users check their Facebook account at least once a day. By not using Facebook, you could be missing out on numerous opportunities to reach your target audience.

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MSP Marketing: Facebook 101 - Setting Up Your Facebook Page [Social Media 101]

As part of your MSP Marketing strategy, you need your social media presence to represent your company in a positive manner. By taking the time to properly set up and brand your pages, you can strengthen your brand authority and recognition amongst those who stumble upon any one of your social media channels.

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Facebook 101 - Hiding Your Personal Profile [Social Media 101]

Successful MSP marketing relies on social media, including Facebook: the social media platform that people love to hate. We’ve come across so many MSPs  adamantly against this platform, despite the benefit that it can bring to their business.

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Facebook 101 - Lead Ads [Social Media 101]

Advertising on Facebook can seem like a daunting task for businesses that have just begun using Facebook’s many marketing tools. But we have compiled a guide, so to speak, of the many ad formats offered by Facebook. Their lead ads, in particular, allow you to run ads geared toward lead generation with lead forms on both Facebook and Instagram. You can create leads ads from your Facebook Page or from Ads Manager. 

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Facebook 101 - Slideshow Ads [Social Media 101]

Want to create an experience for your business’ Facebook fans, but don’t have time to create and edit a video? Well, maybe Facebook’s Slideshow Ad is right for you! Facebook’s Slideshow Ads are easy to make and will be much cheaper than creating a video, giving you the benefits of video without any of the extra work and cost.

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Facebook 101 - Collections [Social Media 101]

Continuing our Facebook 101 blog series, today we will be discussing another of Facebook’s ad formats— Collection Ads. Facebook’s Collection Ads can be used to make it easier for people to discover, browse and purchase your products and services. A collection ad includes a cover image or video followed by four product images. When someone clicks on a collection ad, they'll see an Instant Experience—a fullscreen landing page that drives engagement and boosts interest. 

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Is Your Business Utilizing Facebook Video Ads? It Should Be

You want your business to gain and keep the attention of your prospects and clients, don’t you? Social media is a perfect tool that businesses can use to do just that, especially Facebook! Using Facebook to market your business can help you build and engage with your audience in a bunch of different ways at an especially low cost. We highly recommend and encourage businesses of all sizes to take advantage of such a great marketing tool in their marketing efforts. 

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Facebook 101 - Ad Formats [Social Media 101]

As a business, you want to gain the attention of potential customers. Social media offers a lot of benefits for business owners and can give you the exposure your business may need. This is a great place to build your audience and engage with them at a low cost, building your brand awareness and loyalty.

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Facebook 101 - Page Posting Options [Social Media 101]

As a business owner having a Facebook Business Page is the first step. The next is posting and actually engaging with your followers.

As long as you have privileges to post on behalf of your Facebook Business Page, you can take advantage of a lot of unique posting options that are sure to make your posts stand out. By using the free posting options you can increase your engagement with your customers, prospects, and followers.

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Facebook 101 - Fake Profiles and Your Business Page [Social Media 101]

All businesses, especially any IT company like Managed Service Providers are, should definitely be on Facebook. Unfortunately, when you go to set up your company’s business page, you need to be signed in to an existing user profile.

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Facebook 101 - Facebook Pixel [Social Media 101]

Facebook Ads are a great way to promote your company. The targeting capabilities that you can take advantage of allow you to get in front of those that you’re trying to reach. These capabilities only increase if you take advantage of Facebook Pixel.

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Facebook 101 - Facebook Groups [Social Media 101]

You want to provide greater value for your customers by fostering discussion related to technology issues that businesses in your service area face. You know that a lot of your audience is on Facebook, but you just can’t seem to generate the back-and-forth communication that you’re looking for on your page.

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Facebook 101 - Facebook Events [Social Media 101]

Does your MSP have an upcoming event? If so, then I’m sure you’re promoting that event to those who would be interested in attending. Have you considered doing this though a Facebook Event?

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Facebook 101 - Business Manager Overview [Social Media 101]

Establishing a presence on Facebook is something you need to do as a business. You need to create and brand your pages, start pushing content to them, and (ideally) start using the different advertising features available through Facebook to drive traffic to where you intend it to go.

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Facebook 101 - Page Roles [Social Media 101]

Nearly everyone is on Facebook. Because of that, so are many businesses, and it can be confusing how to go about managing a page for your business, and determining who should be allowed to do what. Today, we are going to go over the basics you should know before you hand out those roles to your staff or business partners.

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Facebook 101 - Videos [Social Media 101]

Video marketing has become a power in its own in the marketing world, to a point that companies are specifically adding money to their marketing budget just for those videos.

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