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JoomConnect Blog

JoomConnect is the Marketing Agency for MSPs. We strive to help IT companies get more leads and grow. We rock at web design, content marketing, campaigns, SEO, marketing automation, and full marketing fulfillment.

MSP Marketing's 1O Frequently Asked Questions About PPC

Thinking about trying PPC, but don’t know if it’s right for your MSP? Here are 10 of the most popular questions MSPs ask about PPC. Before you invest in PPC, take a moment to learn more about Pay-Per-Click marketing.

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Frequently Asked Questions About Pay-Per-Click Advertising

Pay-per-click (PPC) advertising is a great marketing strategy that any business - including a small to medium-sized MSP - would benefit from taking advantage of. The problem is that PPC is seen as this confusing, overcomplicated method that would be too difficult and expensive for a smaller business to handle.

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MSP Marketing: Making a Successful Google Ads Landing Page

At first blush, creating a PPC campaign seems simple enough. Find some keywords, make a few ads, design a landing page. Give Google your credit card and you’re good to go. While it is simple enough to create a Google Ads campaign, ensuring that it is a successful campaign requires a lot more effort and a consistent message. This month, let’s take a look at what makes for a successful Google Ads landing page and why it’s important.
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When It Comes To Marketing My MSP, Should I Listen To Google’s Ad Advice?

If you’re new to PPC, you’re probably looking for as much assistance as you can find, so it makes sense that when Google calls with advice; you listen. While Google is undoubtedly the expert in all things related to their platform, they’re not experts in what makes the MSP industry unique. Here are some things you should consider before you give Google control of your ads and your budget.

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Is PPC Right for My MSP?

Are you an MSP looking for leads but don’t know how to get started? Has Google sent you a $150 coupon for Google Ads and you’re thinking about trying it out? Before you do, here are some things to consider before you invest in Google Ads to market your MSP.

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Should I Use Google Adwords?

As marketing has shifted to predominantly take place online, it is important to understand the tools available in order to best make use of them. Google AdWords is a prime example of a tool that can provide notable marketing benefits--although it may not be the right fit for everyone.

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How Metrics Can Bring Your Marketing To New Heights

When enacting a marketing strategy, it is of considerable benefit to pay attention to metrics--key data and measurements that can provide you with invaluable insights. However, not all data qualifies as a metric, and not all metrics will make sense for all of your initiatives. As a result, it is crucial that you identify the metrics and key performance indicators that apply to each initiative.

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What You Need to Know About Running A Google Ad Campaign

If you’re familiar with the common digital marketing tactics, you have probably heard of pay-per-click (PPC) advertising. If you’re not, it’s essentially a way for you to promote your company online to your target audience while still keeping your marketing budget under control: you pay when a person clicks on your ad.

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Need a Marketing Boost? Try PPC!

A great way to see an improvement in your website traffic is to run pay-per-click (PPC) ads. These advertisements can help clients and prospects discover your MSP’s numerous service offerings, and even serve as a reminder of what you do if they’ve visited your website before.

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