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MSP Newsletter Service

Why Use Newsletters to Market Your MSP?

Here are just a few reasons that newsletters are a smart choice for a managed service provider. 


Strengthen Your  Perceived Authority

Strengthen Your
Perceived Authority

As a managed IT services provider, you want to be sure that you are perceived as an expert in your field, that you can be trusted to take over a business’ technology, help them grow, and provide value. Sharing insights, best practices, and advice in a newsletter helps you cultivate this impression amongst your contacts and authority with prospects.

Keep Clients  Thinking About You

Keep Clients
Thinking About You

When marketing your services, it is important that you make a strong enough impression (and enough of them) that you’ll be the first that a prospect or client calls with a need they have to fulfill. A newsletter’s presence in their office and in their inbox can repeatedly generate these impressions, making them more likely to reach out to you.

Build a Platform for  You to Speak From

Build a Platform for
You to Speak From

In addition to the educational materials that a newsletter enables you to share, you can also take advantage of it to share some company information with your target audience. You have the opportunity to inform them of events, staff milestones, and other facets that help humanize your business and thereby make it more appealing to work with

All This,
for a Reasonable Cost!

 

Reach out to us for pricing information, or to request a sample!


Give us a call at 888-546-4384 today to learn more.

Call Us Now!

What Content Should My Newsletter Include?

We’ve touched on the prospect of customizing your newsletter. Here are some suggestions we’ve found to be successful:


  • Events: Invite your newsletter subscribers to attend webinars, Lunch ‘n’ Learns, and any other events you are holding.
  • Company Milestones: Let everyone know about what your business has accomplished by taking the opportunity to brag a little bit about your success.
  • Birthdays and Anniversaries: Celebrate your team members by acknowledging these important occasions.
  • Client Spotlights: Show your appreciation for the businesses that work with you by giving them a bit of exposure to the rest of your audience.
  • Employee Spotlights: Highlight the people you clients will be working with, humanizing your company and putting a face to the person they talk to.
  • Messages from the CEO: Share some of your own, personal insights, contextualizing them to your own life and community events to speak to your audience directly.

Don’t Wait—Ask Us About the Newsletter Service Today!


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