Why did you get into managed IT? Everybody has their own reasons. Was it an industry you fell into, or the result of careful planning? Did you transition from working for the internal IT department of a company? Have you always dreamed of a career in technology, or did you try other industries before finding your niche?
Websites, ConnectWise API Integration, MSP Marketing and much more!
What kind of marketing results is your website producing? Are you attracting new leads that are filling out calls to action, or are people hitting the back button as soon as they read your page’s headline? How you word your sales pitch can make or break your entire marketing campaign.
IT service is a highly-competitive field, making it more important than ever to both attract prospective clients to your website, and engage them with your content. Adding videos to your website is one easy way to increase your search engine rankings, as well as improve user engagement. It’s a marketing trend that many businesses are taking advantage of, meaning that your website must have videos in order to be competitive.
You’ve done it! Your latest Facebook post has met with success and received likes, shares, and comments. Facebook’s algorithm now recognizes this higher-than-normal level of engagement and begins to organically display your post to more and more timelines. When you’ve got a hot post like this on your hands, give it a boost!
It seems now that nearly all business and marketing practices have gone digital, however the “old school” marketing method of sending direct mail is making a comeback. It is a surefire way of grabbing the attention of your leads.
These days the likelihood of an email being deleted before being read or being overlooked is very high. With direct mail you have a greater opportunity to create a lasting impact, giving the recipient the ability to directly see and touch the information that you send. The simple fact is that people like to get mail!
Direct mail is a measurable, targeted marketing strategy for reaching both your potential and existing customers. If you've tried direct mail in the past and only received mediocre results, don't be afraid to try again and again revising your approach. Use the tips below to help ensure your direct mail piece gets noticed!