Lead List Service
Build a targeted list of businesses that align with your ideal customer profile—without the time investment of doing it yourself.
MSP Lead Generation Without the Guesswork
A quality lead list is the foundation of every successful campaign. Without one, you're spending time and budget marketing to businesses that are closed, too small, already served, or simply not a fit.or your lead list to drive results, it needs to be accurate. If a contact we deliver turns out to be incorrect or no longer valid, we will reevaluate their inclusion and replace them if needed.
When you sign on to our Lead List Service, we build your list from scratch using a combination of AI-powered research tools and human review. We identify businesses in your target area, verify they're operational, confirm key contact information, and evaluate each one against your ideal client criteria before it ever reaches your hands.
Get a marketing-ready list of 50, 100, or 150 contacts that meet your specifications.
Sign up for our monthly service and receive fresh, vetted additions to your list every month for your marketing and sales team to pursue.
Have an existing list? We can evaluate it too!
Benefits
- Receive new contacts that match your ideal client profile and service area
- Every contact is verified as an active, operational business before delivery
- Our guarantee: if a contact turns out to be incorrect, we'll reevaluate or replace it
- Stop wasting marketing spend on bad-fit companies that will never convert
Our Fulfillment Guarantee
For your lead list to drive results, it needs to be accurate. If a contact we deliver turns out to be incorrect or no longer valid, we will reevaluate their inclusion and replace them if needed.
Carefully Vetted Leads
Every contact on your list goes through a structured review process. We use a combination of data-driven research and human verification to evaluate each prospect against criteria that matter for MSP marketing:
- IIs this business currently operational?
- Who is the best person to reach within the organization?
- Do they fall within your service area?
- What is their approximate company size?
- Do they have an active internet presence?
- Do they match your ideal client profile?
Our Email Inclusion Policy
This service does not include email addresses as a standard deliverable. If a publicly available email is found during research, we'll include it in the report, but that inclusion does not authorize you to email that contact.
Before using any email address for outreach, you are responsible for complying with the CAN-SPAM Act. We recommend using your lead list for direct mail first, then securing email permission through those efforts.
By law, you cannot send marketing emails to a contact unless you have obtained their prior permission. Learn more about CAN-SPAM compliance at ftc.gov.
Frequently Asked Questions
What is so important about a lead list? Why do I need one?
Marketing to the wrong companies wastes your time and budget. A lead list gives you a filtered set of prospects that match your service area, size requirements, and ideal client profile, so every campaign you run is reaching businesses with real conversion potential.
Why should I maintain my lead list over time?
Business data goes stale fast. An estimated 9 out of 10 small-to-medium-sized businesses fail within their first five years. That means a list you built a year ago may already be full of closed businesses and outdated contacts. A maintained list keeps your pipeline fresh, and your campaigns pointed at real opportunities.
How do you make sure the contacts aren't already in our system?
We work with you to cross-reference our list against your existing contacts. You can provide us with your current list or give us access to your PSA so we can filter out any duplicates before delivery.
I bought a lead list from another vendor, and it was garbage. Can you help?
Yes. We can take an existing list and run it through our review process, removing businesses that are closed or don't fit your target profile, and correcting contact information where possible.
How do I market to these leads once I have them?
The strongest first move is direct mail. Our Meet the Company Campaign is built for exactly this: we'll pull a list of 50 new contacts, vet them, and introduce your company through a 4-6 week direct mail sequence designed to convert prospects into warm leads.
