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Awesome, looks like you’re ready to start talking about your marketing

…and so are we!

Who we are:
Based in Oneonta and located in Central NY, our MSP company Directive has been serving local businesses’ IT needs for nearly 30 years. What started as a one-man break-fix IT company is now a team of about 30 professionals and continues to provide IT services and web design to our local area.

What we do:
With our web and marketing experience, we are able to provide you with a comprehensive collection of marketing services, including inbound and outbound initiatives, blogging, printed and digital newsletters, content writing, brochure kits, SEO, marketing campaigns, videos, consulting, and more!

Our services are designed to assist you with as much or as little as you need in running your marketing efforts, tracking the results every step of the way.

We’re happy you stopped by!
We encourage you to look around, and if you’re interested in learning more about the value our marketing services have to offer your MSP, you’ll find quick access information on this page. When you are ready to find out more or iron out the details, fill out the quick form and a team member will contact you!

We look forward to working with you!



Grow and Find Success Through Proven, Repeatable Strategies 




Prebuilt, fully-loaded MSP Websites complete with content, ready to get you rolling with your marketing!



MSP Blog content, eNewsletters, Print Newsletters, Marketing Campaigns, Brochures, and more!



Get found by prospects and stay ahead of your competition on the search engines with SEO and Content Marketing


Read More About Marketing In Our Blogs


Thinking About the Future: Plan Out Your Marketing Strategy

There are several options available to MSPs to market their business and services, from social media to blog content to direct mail. With so many options available to your MSP, you may find it hard to know where to begin with your marketing. We recommend developing a documented marketing strategy to make sure your MSP marketing has a clear purpose and a schedule with time and resources to execute the...Read More


What Would an MSP’s Marketing Funnel Look Like?

When it comes to marketing any business—managed service providers included—it helps to implement a concept known as a marketing funnel. This strategy can better ensure that your budgeted dollars are being spent effectively while also coaxing your targeted audience through the transition to satisfied...Read More


MSP Marketing Guide Part 1 of 4: Your Marketing Budget

In this four-part blog series, we’re going to talk about what it takes to market and grow your MSP. We’re going to look at this from the perspective of a small IT company, but expand outwards to be inclusive for more established managed service providers...Read More